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2010 NADA Convention Orlando
November 8th, 2009
Join me in Orlando for the 2010 NADA Conference which is being held from February 13-15, 2010 in the Orange County Convention Center.
This year’s NADA Conference theme is “Orlando, Go To Know” and I like what it implies.
There are some major shifts in the Automotive Industry and none could be more representatitive of change than the way car dealers must communicate and market to their customers. Automotive Internet Marketing has entered the Golden Age of Awareness as dealers are finally confident that larger investments in digital marketing and media are paying off.
Many of the winners of the 2009 ASMA Awards will be attending the NADA show and will have a booth. I am sure that their awards will be proudly displayed at their booth as they share their success and leadership in the automotive website industry. Congratulations once again to all the winners.
Boot Camp Day Before NADA Show
I will be in Orlando for the show and hope to see you on the exhibit floor hall. I have been asked to speak at some of the vendor events so I’ll keep you posted on what my schedule looks like each day.
I will also be co-hosting the Automotive Marketing Boot Camp on Friday February 12, 2010 which is a day before the official NADA show starts. The boot camp will allow me and the other instructors to create a skills training curriculum that empowers automotive professionals to succeed. For more details on the Boot Camp, click here: Orlando Automotive Marketing Boot Camp.
2010 NADA Convention Schedule
The official schedule for the NADA Conference is subject to change. Before you make any plans, check the Convention Schedule right before the show started.
Saturday February 13, 2010
| 7:30 a.m. – 9:30 a.m. | Women Dealer Breakfast – The Peabody Orlando, Orlando Ballroom |
| 7:30 a.m. – 4:30 p.m. | Convention Registration – Registration Concourse |
| 8:00 a.m. – 4:30 p.m. | EXPO Open – Ribbon Cutting - West Exhibit Halls A1-B4 |
| 8:00 a.m. – 4:30 p.m. | Lifestyle Center – West Exhibit Hall C |
| 11:00 a.m. – 12:15 p.m. | Workshops - Meeting Rooms – Levels II and III |
| 1:45 p.m. | General Session Doors Open |
| 2:10 p.m. | Pre-session Entertainment |
| 2:30 p.m. – 4:30 p.m. | Formal Opening of the 93nd Annual NADA Convention and Expo - West Exhibit Hall D |
Sunday February 14, 2010
| 7:00 a.m. – 9:00 a.m. | Minority Dealer Breakfast – The Peabody Orlando, Orlando Ballroom |
| 9:00 a.m. – 5:00 p.m. | Convention Registration – Registration Concourse |
| 9:00 a.m. – 5:00 p.m. | EXPO Open - West Exhibit Halls A1-B4 |
| 9:00 a.m. – 5:00 p.m. | Lifestyle Center - West Exhibit Hall C and Inspirational Service Doors Open in West Exhbit Hall D |
| 9:30 a.m. – 10:30 a.m. | Inspirational Service - West Exhibit Hall D Keynote Speaker:Alison Levine Women’s Everest Expedition |
| 11:00 a.m. – 12:15 p.m. | Workshops and Dealer Franchise Meetings - Meeting Rooms – Levels II, III & IV |
| 3:30 p.m. – 4:45 p.m. | Workshops and Dealer Franchise Meetings - Meeting Rooms – Levels II, III & IV |
Monday February 15, 2010
| 8:30 a.m. – 5:00 p.m. | Convention Registration - Registration Concourse |
| 8:30 a.m. – 3:30 p.m. | Lifestyle Center - West Exhibit Hall C |
| 8:30 a.m. – 5:00 p.m. | EXPO Open – West Exhibit Halls A1-B4 |
| 8:30 a.m. – 9:45 a.m. | Workshops and Dealer Franchise Meetings - Meeting Rooms – Levels II, III & IV |
| 10:30 a.m. – 11:45 a.m. | Workshops and Dealer Franchise Meetings – Meeting Rooms – Levels II, III & IV |
| 2:45 p.m. | General Session Doors Open |
| 3:00 p.m. | Pre-session Entertainment |
| 3:30 p.m. – 4:45 p.m. | General Session - West Exhibit Hall D |
The convention ends at 5:00 pm on Monday the 15th. Looks like many automotive professional will be missing Valentines Day. Ouch!
If you are planning on attending but can’t make the Boot Camp, send me a note since there will be many evening receptions that we can meet up at! brian@paschconsulting.com
See you in Orlando!
Brian Pasch
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