Archive for the ‘press releases’ Category

Automotive SEO Specialist Offers Woburn Jaguar New Marketing Tools

Sunday, October 19th, 2008

The Pasch Consulting Group (PCG) is pleased to confirm that Woburn Jaguar has selected their company to create a used car marketing microsite for their Woburn Massachusetts Jaguar dealership. PCG has also been contracted to manage Woburn Jaguar’s Google Adwords campaign.  PCG will also be creating and publishing Woburn Jaguar’s press releases and sales promotions.

This SEO/SEM contract expands their Massachusetts automotive dealer clients which already includes BMW, Acura, Infiniti and Nissan brands.  PCG’s success with Infiniti of Norwood was the catalyst for the introduction and eventual contract with Woburn Jaguar.

The Pasch Consulting Group, Automotive SEO Specialists, have created a used car inventory module that adheres to Google Webmaster Guidelines and is fully ASMAC™ compliant. The new microsite will be located at http://www.usedjaguar-cars.com and will be placed into production in November.

With recent economic strains on local economies, used car sales across the United States have seen an uptick. Consumers are finding great values in Certified Preowned cars and Jaguar’s CPO program is one of the best in the industry. Woburn Jaguar wants to broaden their reach and connect with Massachusetts and Boston area car buyers looking for affordable, luxury preowned cars.

Brian Pasch, CEO of the Pasch Consulting Group, added “PCG’s new inventory module creates an SEO friendly web page for each make, model and year in stock. This architecture, which complies with Google’s Webmaster Guidelines, will give Woburn Jaguar the best opportunity to be matched with local car shoppers surfing on Google, Yahoo or MSN.”

Auto dealers looking to improve the marketing presence of their current inventory do not have to change their existing website platform.  PCG suggests that they keep what they have in place and add an effective marketing microsite for their new and used cars.  The microsite model combines PCG’s new inventory module and a strong URL name which creates a great marketing combination.