News

Flipboard Is a Innovative Social Media Discovery Tool

July 21st, 2010

Are you ready for the coolest new application for the iPad: Flipboard. This new application could be best described as a Social Media Discovery Tool. The company founder presents a very compelling case on the video below why active social media users can benefit from a richer social media data stream reader.

Robert Scoble first broke the story on his Scobleizer.com and created the video below which sits down with the CEO and founder of Flipboard. I watched the entire video and I am now going over to download the free application from the iTunes store.

The Flipboard concept is very exciting for me since because I am an active social media user. I have many people I want to stay in touch with from the business world and also from my personal life. The Flipboard software is a social media aggregator and presents the social media streams in a magazine format. I was very excited to see how the software takes small snippets of text and links to create the ultimate social media data experience.

It is mind-blowing how cool this application take an ugly stream of Twitter data and turns it into something very easy to read and with full content. For example, Flipboard takes a 140 character tweet and follows the link and finds the related story and presents it in an attractive format. It creates your own personsal social media magazine.

Take a moment to view the video and tell me if you agree that Flipboard is a really cool way to get rich data and stories from your social media streams.

Flipboard Video

Setting Up Flipboard

It tool two minutes to setup Flipboard on my iPad and look how cool my Twitter feed looks with articles shown from Eric Miltsch, Cobalt and also from my own posts.