News

The 2011 NADA Convention started on Friday February 4th and attendance this year is very strong. Aside from the large exhibit area, some of the best parts of the convention is the networking parties hosted by industry vendors. Friday night PCG Digital Marketing hosted a wine tasting dinner at Le Charm Restaurant in San Francisco for clients and friends. It was an intimate affair with great wines from Meander, Conspire, Poem Cellars, and of course Mollydooker.

Cobalt/ADP Are A Class Act

Saturday Night has amazing parties that were first class and I was blessed to attend two of the best. The first party was hosted by Cobalt/ADP at the Asian Art Museum and this was a classy event. A beautiful setting, with native music and dancing performances in the building while guests strolled and enjoyed great wine, cocktails and food. John Holt was warm and welcoming with the party guests and A list attendees were there in abundance.

The Cobalt/ADP event made it easy to catch-up with old friends and meet new ones. The event was not over crowded, which well could have been if the guest list was not carefully restricted. Kudos to the event planning team because this was a regal event with great energy.

Dealer.com Third Eye Blind Concert

Following this classic success we went over to the SF MOMA for a rock-n-roll extravaganza hosted by Dealer.com. This event was the opposite in some respect and the same in others. The similarities were that they went all out for their guests and chose to invest in a great venue, wine, and food. Dealer.com will go down in history as having the best wine at a NADA event with their decision to host and pour Harlan Estate Cabernet, Colgin Cabernet, Opus One, and Napa Reserve.

I’ve been on the Harlan Estate list since their 1990 vintage and love their wines. Today, the Harlan Estate Cabernet is one of the best produced in the state and in good vintages sells at auction above $1,000 a bottle. Dealer.com did a great job with selecting the wines and everyone was talking about the Napa Reserve Cabernet.  This wine is only available to consumers to pay $100,000 to make wine with the Harlan’s at their winery.

Topping the evening off at Dealer.com was a live acoustic concert from Third Eye Blind. But the music that stole the show was the DJ who spun records for 30 minutes before the band came on. The DJ was a Dealer.com employee and I must say that he had the BEST mix I have ever heard from a DJ. Congrats to this multi-talented  Dealer.com employee.

Largest Super Bowl Party is Today

PCG is co-hosting the largest Superbowl Party at NADA.  The party starts at 2:30 pm and friends of PCG Digital Marketing can still register online to attend.  The party will be held at the Gordon Biersch Brewery but pre-registration is required.  We took over the entire building and there will be over $10,000 in gift car prizes as well as a large 50/50 to help Autism Now.  To register for the party, visit: http://cada.wildapricot.org

Aside from the parties, I will be conducting two more workshops at NADA; Sunday at 2:15 pm and Monday morning at 8:15 am.  I hope to see you at one of these workshops and please stop bye to say hello.

PCG Digital Marketing is proud to co-sponsor a very special private Superbowl Party at the 2011 NADA Convention.  The event will be held at Gordon Biersch Brewery and Restaurant and starts at 2:30 pm.  Clients of PCG must register online for this private party on this link: http://cada.wildapricot.org

The other Superbowl Party sponsors are listed above on the invite.  Each sponsor is allocated 50 guests so the first 50 PCG clients that sign-up can attend.

We have also invited the leadership of the 50 State Automotive Dealers Associations.  We have reserves the entire restaurant which has two complete floors of bars, food, and prizes.  The facility handle fit over 600 people and we will have this joint filled!.

We will be giving out prizes every quarter and we also have some big door prizes planned.  So if you are going to NADA and want to have a great time of COLD BEER, great food, prizes, and a lot of laughs while you are watching the Superbowl, register today: http://cada.wildapricot.org/.  We thank CADA for allowing everyone to use their online registration software.

When you register, please check off that you are a guest of PCG Digital Marketing, as shown below:

See you in San Francisco.  If you want to make this year EXTRA special, come out a few days early and attend the 2011 Digital Marketing Strategies Conference in Napa.  Register online at:  http://www.digitalmarketingstrategies.org

Following the 2011 Digital Marketing Strategies Conference in the Napa Valley, Brian Pasch will be leading workshops at the 2011 NADA Convention in San Francisco. Brian will be conducting a workshop that will be repeated three times on the following days:

• Friday February 4^{th –} 3:15 Room 2002-2004 West
• Sunday February 7^{th –} 2:15 Room 206-2008 West
• Monday February 7^th – 8:30 am Room 2011 west

Please mark your calendar if you are attending the Convention and please also pass the word to your peers and members of your 20 Group.  Brian’s seminar is entitled: “Blogs, Microsites, and SEO”.

NADA Wine Tasting At French Restaurant

PCG is also hosting a wine tasting on the first night of NADA in San Francisco just one block from the Convention Center.  What a great way to open up the NADA Convention; great wine and food.  Catch up with old friends and meet new ones.  The restaurant is a block or two away from the Convention Center so you can walk to the restaurant when classes end.

• Date: Friday, February 4, 2011
• Time: 6:00pm – 10:00 pm
• Location:  Le Charm Restaurant
• 315 5th Street, San Francisco
• Phone: 415-546-6128
• Website: www.lecharm.com

Please RSVP before January 23^rd. Tickets for the event are limited. Call 732-450-8200 or email Carrie Hemphill at: carrie@pcgmailer.com