Latest Articles on PCG Blog

If you are looking for a new or used car in Newport News, you should shop the most convenient websites that offers the best deals on cars for sale in Virginia.  The CarDealerSale.com network lists cars from local Newport News area car dealers and represent a simple, and efficient car shopping experience.  Select from hundreds of new and used cars that are for sale by local car dealers.

Using CarPort App™, cars from car dealers near Newport News Virginia can be displayed on a blog post.  For example, here are some Newport BMW cars that are for sale in the area:

Newport News Virginia

No one knows for sure where Newport News got its name, but “Newportes Newes” first appears in the Virginia Company records in 1619, making it one of the oldest place names in the New World. The most widely accepted folktale is that our city is the namesake of Captain Christopher Newport, commander of Susan Constant, flagship of the three ship English fleet that landed on Jamestown Island in 1607. He made several voyages to Newport News in the early days of the Jamestown Colony, bringing “good news” of supplies and settlers.

Newport News, settled in 1621, is approximately 23 miles long and three miles wide. It is the fourth largest city in size in the state, with it’s boundaries encompassing 70.38 square miles. Newport News has a population of approximately 185,200 people.

One of the largest car dealer groups in Virginia Beach and Newport News Virginia is Checkered Flag.  The family owned and operated dealer group has 11 unique brands and hundreds of cars in stock. They have been selling cars to Newport News car shoppers since 1964.  Now back to the history….

Newport News played a major role in the Peninsula Campaign during the Civil War. Numerous earthen fortifications and attractions that relate to the Civil War can be experienced in Newport News. In addition, the famous “Battle of the Ironclads” took place off the shores of Newport News in 1862.

Collis P. Huntington, a Northern railroad tycoon from Connecticut, brought two magnet industries to Newport News: the Chesapeake and Ohio Railroad and Newport News Shipbuilding.  Newport News Shipbuilding and Dry Dock Company, established in 1886, built many of the U.S. super aircraft carriers including the Enterprise, Kennedy, Washington, Vinson, and Roosevelt.

 Newport News was designated as a Port of Embarkation by the U.S. Army immediately after America’s entry into WWI. The final major military base during WWI was Camp Eustis, which later came to be known as Fort Eustis. Named after the founder of Fort Monroe’s Artillery School of Practice and War of 1812 veteran Brigadier General Abraham Eustis, the camp was created in 1918 to meet the need for an artillery firing range.   Hilton Village, the first government-subsidized “planned community” was constructed as a pilot program due to the shortage of housing related to the war effort. Hilton was dedicated on July 7, 1918.

I’m very excited about the upcoming 8th Digital Dealer Conference in Orlando on April 20-22, 2010 but I am already looking forward to the 9th Digital Dealer Conference in Las Vegas this fall.  PCG will be exhibiting at the show and will be strategizing how to keep dealers in the convention hall with all the distractions that Las Vegas can offer.

As soon as the dates for the 9th Digital Dealer Conference are announced, we will update this blog post.

9th Digital Dealer Conference

At the 9th Digital Dealer Conference in Las Vegas, PCG will announce the winners of the 2010 Automotive Search Marketing Architecture (ASMA) awards. Automotive website vendors will need to submit their completed applications and website examples to PCG by August 15, 2010. 

Vendors who want to particpate in the awards program should contact Carrie Valentine on June 1st for applications.

This year PCG has improved the ASMA application process with additional data that will help make the ASMA report even more relevant for car dealers who are shopping for a website advertisng platform. 

In the 2010 ASMA questionnaire, additional information regarding mobile applications and geo-targeting search marketing features will be required for all applicants.

2010 ASMA Awards

The 2010 ASMA Awards will be presented at the 9th Digital Dealer Conference by Brian Pasch, CEO of PCG Digital Marketing.  To view a list of the 2009 ASMA winners, visit: http://www.asmaawards.org

PCG Digital Marketing welcomes Rydell Chevrolet in Waterloo to their family of growing automotive dealerships.  The Iowa Chevy dealership has contracted PCG Digital Marketing to handle their online marketing initiatives which will include executing Search Engine Optimization strategies and managing Social Media activities such as connecting with consumers via Facebook and Twitter.

As part of their new strategic digital marketing strategy, the Waterloo Chevrolet dealer will receive the most advanced digital marketing strategies developed by PCG.   Enhancing Rydell’s online visibility will be accomplished through on-site and off-site SEO strategies, content development and inclusion in the Automotive Advertising Network (AAN).

 Additional PCG services will include blogging, writing and publishing press releases, link building, posting customer reviews, Twitter, Facebook, Google SEO compliance, Analytics, Google Maps, and more.   To kick-start their new marketing effort, an additional website, with SEO enhanced capabilities, has been created for Rydell.  The new website can be seen at http://www.iowa-chevrolet.com . 

As part of their inclusion in the AAN, Rydell’s live inventory feeds and optimized content will be added to the regional and national advertising websites in the AAN that are targeting Iowa Chevy buyers. Video and photo optimization of Chevrolet cars for sale in Iowa will also be handled by PCG Digital Marketing.

The AAN combines PCG Digital Marketing’s proven strategies in Search Engine Optimization, content marketing, social media and blogging to provide dealers with an industry leading solution for lead generation and direct sales. 

 The Automotive Advertising Network includes the CarPort App™, which enables “live” selectable inventory to be added to a dealer’s social media portals. Every visit to the page refreshes the dealer’s inventory with the newest information being displayed in their inventory feed.  Dealers using PCG’s CarPort App™ also have the added benefit of leveraged advertising on the National car sales website, http://www.cardealersale.com

To learn more about Rydell Chevrolet, please visit http://www.iowa-chevrolet.com/new/

About The Pasch Consulting Group

The Pasch Consulting Group provides comprehensive Internet Marketing and SEO strategies to car dealers across the United States and Canada.  For additional information on their services and marketing packages, visit http://www.pcgdigitalmarketing.com or http://www.dealer-seo.com