The PCG Digital Marketing offers car dealers with the opportunity to promote their car inventory on a number of social networking websites including: 

• Craigslist
• BackPage
• MerchantCircle
• Google Base

The advantage of using these tools is simple; you sell more cars.  You sell more cars because your inventory is displayed in more places where consumers research car prices or local car sales.  A second advantage is that for some of these website, you can create inbound links to your website from a high quality website.  If done properly, if you post your used car inventory with a dedicated page link per car, you can simply the shopping experience as well as create power direct inner links to your website.

For example this link: www.usednissancars.net/MA/2006/Nissan/Altima/Used-2006-Nissan-Altima-589.html directly points to a used Nissan Altima for sale in Massachusetts.  By having this direct link “live” in Craigslist, consumers can them go directly to the photos and the specific details on the car with one click.  With our optimized car inventory module, the benefits of individual SEO optimized landing pages are further leveraged on Craigslist.

As sites like www.Craigslist.org get more popular, consumers will start directly searching for cars that may be posted on Craigslist.  Yes, they can go and search Craigslist on their site but I believe consumers will also start searching Google with a search phrase like “Boston craigslist 2005 BMW x5″.

The process of loading your inventory on Craigslist can be often as you like since we can accept your car inventory feed and post cars in the geo-areas on Craigslist that are local to you. Our fees for posting are changed by the hour so you get efficient posting on social networks without a set fee.  This will reduce you costs on months when new car inventory is lighter than normal.

If you are interested in discussing how Social Networking sites can benefit your Internet visibility, give us a call.  Ask to speak with our founder, Brian Pasch.  732-450-8200

Tags: Altima, Brian Pasch, car dealers, car inventory, car prices, Internet visibility, Nissan, Pasch Consulting Group, social networking websites