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September 25th, 2011
If you are starting to dig into your site analytics to make smarter marketing decisions, it is critical to isolate Google Places traffic.
- Read MoreSeptember 5th, 2011
Google changes the search engine results page (SERP) if you are logged into your Google account and while logged in, Google records your past activity with the goal of making sure that it can display the best search results for your online behavior.
- Read MoreSeptember 2nd, 2011
With recent changes to the Google formula and other search engines quietly adopting similar habits, it’s a good time to run an Automotive SEO Inspection Checklist on your own internet marketing procedures at your dealership.
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September 12th, 2011
The Dataium code is designed to identify and track consumer behavior at a higher level of detail, allowing the Dataium tracking to know which specific pages on a website were viewed.
- Read MoreSeptember 5th, 2011
Google changes the search engine results page (SERP) if you are logged into your Google account and while logged in, Google records your past activity with the goal of making sure that it can display the best search results for your online behavior.
- Read MoreAugust 11th, 2011
The implication of ZMOT for car dealers is clear: There is no room to be sloppy with your digital media investments.
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October 29th, 2011
I visited a client at their dealership this past week. After my full day review which included time to meet and train their staff, I was asked by the Dealer Principal: “How Far Behind Are We?”.
- Read MoreOctober 19th, 2011
Tweet Google just made a big change in how they will track organic visits to your website. If a consumer is logged into their Google Account and does a search in Google, and clicks on your link, you WILL NOT be told which keyword they used. This has a major impact in keyword optimization and [...]
- Read MoreSeptember 25th, 2011
If you are starting to dig into your site analytics to make smarter marketing decisions, it is critical to isolate Google Places traffic.
- Read More
September 15th, 2011
Fourteen graduates from automotive dealerships across the nation successfully completed the AIP summer session, taking away invaluable tools in social media and digital marketing to help hoist their dealership's online presence.
- Read MoreAugust 12th, 2011
Brian Pasch will be helping car dealers implement the latest Automotive SEO strategies for their dealership on October 5-7th in Park Ridge New Jersey.
- Read MoreAugust 5th, 2011
In July, Westbury Jeep, a PCG client for three years, was recognized as the #1 Jeep Chrysler Dodge dealer in the United States for June 2011.
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Join PCG Digital Marketing at the 2012 Digital Marketing Strategies Conference from February 1st – 3rd in at the Monte Carlo Hotel Las Vegas. Brian Pasch and other industry leaders will teach dealers advanced strategies to get ahead of their competition.Click for more information |
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Join Brian Pasch at the 2012 NADA Convention and Expo from February 3rd – 6th in at the Las Vegas Convention Center. Brian Pasch will be delivering a workshop entitled “Ten Digital Marketing Strategies That Work Now” so check the official NADA Convention Schedule for more information. |
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